As a fashion designer myself, I understand the relationship between design and visuals. My creative mind transforms what my eyes see into a work flow process for me to be able to visualise concepts in their entirity, and build photography ideas from scratch. Shooting editorials are one of my favourite things, as the possibilities are left to be interpreted by the viewers. As they say... art is subjective, and editorials are an art form that are photographed with a specific concept and purpose in mind, however, they give the viewers the freedom to conclude with their own impressions.